Cross Management Services, Inc. (“CMSI”) is a consulting firm that provides community outreach, contract compliance, construction management, and real estate brokerage services.  We specializes in designing, coordinating, or monitoring Diversity and Inclusion Programs for developers, contractors, corporations, and governmental entities on construction projects. 



  • Construction Management 

  • Contract Compliance Reporting 

  • Diversity and Inclusion Program Development 

  • Real Estate Development & Broker 

  • Supplier and Workforce Diversity Program Management 

  • Targeted Outreach 


  • City of Madison - Minority, Women, and Small Business Enterprise 

  • City of Milwaukee - Small Business Enterprise 

  • Small Business Administration – 8(a) & HUBZone

  • Wisconsin Unified Certification Program - Disadvantaged Business Enterprise

  • Wisconsin - Minority Business Enterprise 

  • National Minority Supplier Development Council - Minority Business Enterprise 


Company Designations

Cage Code: 3EMQ2 

DUNS#: 861239122 

EIN: 39-1950446 

Entity: S-Corporation 

NAICS Codes: 

541611 Administrative Management and General Management Consulting Services 

236115 Construction Management 

531210 Real Estate Broker 

541618 Other Management Consulting Services 

541990 All other Professional, Scientific and Technical Services

561110 Office Administrative Services 


Key Personnel 

Carla Y. Cross is President and CEO of Cross Management Services, Inc. and has 30 years of corporate knowledge including 25 years of experience designing, coordinating or monitoring supplier and workforce diversity inclusion on construction projects. With comprehensive experience managing programs and projects from design phase through implementation and close-out in multiple industries, CMSI has served a wide variety of clients. 

Ms. Cross earned her BBA in accounting at the University of Wisconsin-Milwaukee, an Associate in Commercial Real Estate Certificate from Marquette University, and Economic Development Financial Professional Certification from the National Development Council. 

Downloadable PDF

Selected Clients/Projects 

Contract Compliance / Supplier and Workforce Diversity Coordinator or Monitor 

Briohn Building Corporation

  • Rishi Tea Facility 

CG Schmidt, Inc.

  • J.F. Ahern Milwaukee Facility 

  • Moorland Reserve ED/OSB Renovation 

  • Froedtert 4/5 North Tower Renovation 

Deer District LLC 

  • Fiserv Forum 

  • Froedtert & Medical College of Wisconsin Sports Science Center 

  • 5th Street Parking Structure

  • Public Plaza

Findorff Mortenson

  • Wisconsin Institutes for Discovery 

Froedtert & Medical College of Wisconsin 

  • Inclusion Plan Development 

  • Emergency Department Renovation 

  • McKinley Health Center 

Green Bay/Brown County Professional Football Stadium District 

  • Lambeau Field 

Hammes Company

  • Wisconsin Secure Detention Center 

Harley-Davidson Museum 

Irgens Development Partners, LLC

  • GE Healthcare World Headquarters 

  • Ivory Tusk 

  • Mayfair Woods 

J. H. Findorff & Sons, Inc.

  • Overture Center 

Johnson Controls, Inc.

  • Miller Park 

KJW Construction LLC

  • Direct Supply Building A 

  • DSI Wellness Center

Madison Gas & Electric

  • West Campus Cogeneration Facility 

Mandel Group, Inc. 

  • Cambridge Commons 

  • Echelon at Innovation Campus 

  • North End Phase I, II, III & IV 

Marquette University

  • The Commons

  • Diversity & inclusion Program

Mortenson Construction 

  • Froedtert Health Center for Advanced Care 

  • Froedtert Health Integrated Surgical and Interventional Platform 

  • Froedtert Health West Clinic Vertical Expansion

UWM Real Estate Foundation

  • UWM Innovation Campus 

VJS Construction Services, Inc.

  • Milwaukee Public Schools Group 3 

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Development and Construction Management 

Vineyard Terrace LLC – Condominium and Single-Family Home Project 

Planning, Research, and Community Outreach 

Houseal, Lavigne Associates, LLC 

  • Southwest Neighborhood Plan 

  • West Neighborhood Plan 

S.B. Friedman & Company 

  • Havenwoods Redevelopment Plan 

  • 30th Street Corridor Plan 

Program Management 

Miller Park Stadium District Community Program, Inc. 

  • Technical Assistance Program 

Metropolitan Milwaukee Association of Commerce