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Public Relations and Community Outreach PDF Print E-mail

Much of what we do at Cross Management Services is about maintaining and creating positive relationships. Whether you’re a large construction company, a small flooring business or an individual looking for specific job opportunities, our goal is to provide a pleasurable experience for everyone involved in executing a dynamic project. We take serious measures to attract the right people and publicity by accurately comprehending our client’s goals and target market. We are proactive in our approaches with subcontractors, vendors and workers to ensure open communications and a thorough understanding of contractual requirements and compliance verifications via interviews and audits.

Cross Management Services has experience providing multiple elements of public relations and community outreach to gain participation, support, and involvement of individuals, local residents, communities, schools, businesses, political groups, property owners, ethnic groups, media, and other stakeholders interested in or impacted by a project and/or program. Specific to public relations, we provide:

  • Targeted outreach and liaison services
  • Stakeholder outreach and information campaigns
  • Community presentations and grass-roots campaigns
  • Surveys and solicitation of community and vendor/contractor feedback
  • Coordination with elected officials, Chambers of Commerce, business associations and Affirmative Action representatives
  • Development of narrative and statistical reports on a program’s progress, results and justifications
  • Presentations to Boards of Directors, Commissions, City Council Committees, etc.
Specific to targeted and mass outreach marketing, we provide:
  • Development of press releases, media alerts, advertisements and promotional material
  • Coordination of media interviews with company representatives
  • Dissemination of accurate, timely, and reliable project/program information
  • Identification of targeted media outlets (ethnic newspapers, local radio stations, etc) to maximize effectiveness and impact of the project or program

Cross Management has: 

  • Organized pre-bid conferences to inform diverse business owners of opportunities on the following projects: the Overture Center, the Ivory Tusk, Kenilworth Square, Froedtert Hospital, and the Harley-Davidson Museum.
  • Conducted outreach events in Green Bay, Madison, Milwaukee, and Oshkosh to inform diverse business owners of opportunities on the Lambeau Field Redevelopment Project.
  • Performed community outreach for the Washington and Gordon Parks Revitalization Plans and the Havenwoods Master Plan.
  • Written and produced public service announcements with former State Representative Antonio Riley for the Milwaukee Metropolitan Sewerage District.
 
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